Last September Emma Watson launched the gender equality campaign #HeForShe and with much success has made people all around the world start talking.
On Friday, Jan. 23 at the World Economic Forum in Davos, Switzerland, Watson, a UN Women Goodwill Ambassador, thanked the public for their continue support and also introduced the next phase of #HeForShe, the IMPACT 10X10X10 initiative.
“Since He for She launched in New York last September, I think it would be fair to say that my colleagues and I have been stunned by the response. The He for She conference was watched over 11 million times, sparking 1.2 billion social media conversations, culminating in the #HeForShe hashtag becoming so popular that Twitter painted it on the walls of its headquarters,” began the 24-year-old actress. “And men from almost every country in the world signed up to our commitment. Everyone, from Desmond Tutu to Prince Harry to Hillary Clinton to Yoko Ono have issued their support or contacted us since Sept. 20. Everything from marathons being run, merchandise being created, 15-year-old boys writing to national newspapers deploring female discrimination, young girls collecting hundreds of signatures—it’s all happened in the last four months. I couldn’t have dreamed it, but it’s happened. Thank you so much.”
Surrounded by UN Women such as UN Secretary-General Ban Ki-moon and several world leaders, the “Perks of Being a Wallflower” actress then went forth to unveil the IMPACT 10X10X10 initiative.
The new program will be a one-year project geared toward advancing women and equality rights by having them work with governments, companies and universities in order to promote change within their respective communities.
“IMPACT 10x10x10 is about concrete commitments to change, the visibility of these commitments and the measurability of them, too,” added Watson. “It is my belief that there is a greater understanding than ever that women need to be equal participants in our homes, in our societies, in our governments and in our workplaces, and they know that the world is being held back in every way because they are not.”
The talented star is determined to make a change and now looks to men and women to be pro-active and urges that it’s not just about signing a pledge but also going forth and doing something to help gender equality.
Watson has a message for everyone, girls, parents, husbands, young men, writers and CEOs.
“I’m here to ask you: What is the impact you can have? How, what, where, when, and with whom?”, Watson concluded. “We want to help. We want to know. And we want to hear from you. Thank you very much.”
Tell us, what are you doing to make a change?